Crown Crafts Infant Products, Inc. Announces Appointment of Director of Marketing

COMPTON, Calif., July 9, 2008 (PRIME NEWSWIRE) -- Crown Crafts Infant Products, Inc. (the "Company"), a wholly-owned subsidiary of Crown Crafts, Inc. (Nasdaq:CRWS), today announced the appointment of Tracie Schor as Director of Marketing. Tracie brings to the Company a strong background of eighteen years in sales, marketing and merchandising, most recently having served as the Director of Sales for CoCaLo, Inc., a manufacturer of infant bedding. Prior to joining CoCaLo, Tracie worked extensively in the apparel industry with various companies, including five years spent in her own apparel company, in which she was a founder and partner. Tracie earned an Associates of Arts degree in Fashion Merchandising / Marketing from Brooks College in Long Beach, California. Tracie will be reporting to Nanci Freeman, the Company's President and Chief Executive Officer.

"We are very excited to have Tracie join our team. She will be heavily involved in all aspects of the business, including merchandising and new product development," stated Ms. Freeman.

"We have had much success in rebuilding our NoJo brand over the past few years and we think this position will be key in continuing this success in the future," stated E. Randall Chestnut, President and Chief Executive Officer of Crown Crafts, Inc.

Crown Crafts, Inc. (CRWS) designs, markets and distributes infant and juvenile consumer products, including bedding, blankets, bibs, bath and accessories. Its operating subsidiaries include Hamco, Inc. in Louisiana and Crown Crafts Infant Products, Inc. in California. Crown Crafts is America's largest producer of infant bedding and infant bibs and bath items. The Company's products include licensed collections as well as exclusive private label programs for certain customers.

CONTACT:  Crown Crafts Infant Products, Inc.
          Nanci Freeman
          (562) 295-1957